Viral Video: The Gift That Keeps On Giving

To get an idea of the response to the Youtube “Gangnam Style” video, consider this:

  • The next biggest viral sensation,“Call Me Maybe,” was released at the start of March, grew in popularity through the summer and has been getting around 1.5 million to 2 million views a day.
  • “Gangnam Style” was released in mid-July, took off in early August and suddenly exploded in September, with daily viewings ranging from 4 million to nearly 7 million.

Another indication of how viral Gangnam Style has gone: SNL did a send-up sketch on the video. Watch the Saturday Night Live Skit here.

Yet another indication that viral video is the gift that keeps on giving is the following Wall Street Journal report on the Saturday Night Live Skit:

If imitation is the sincerest form of flattery, then Psy might be blushing. The Korean singer-rapper, whose real name is Park Jae-Sang, continued his conquest of the U.S. market over the weekend, appearing in the season premiere of NBC’s “Saturday Night Live” that featured a spoof of his viral YouTube hit “Gangnam Style.”

In the skit, SNL cast members Kenan Thompson, Bill Hader and Taran Killam play employees at baseball-cap retailer Lids. Annoyed at their manager, they cheer themselves up by pressing a button that unleashes Bobby Moynihan dressed as Psy in “Gangnam Style,” complete with sunglasses and baby-blue tux. Moynihan does the song’s now-infamous horse danceand later reappears with female dancers, a pair of horse heads and — finally — Psy, who bursts in wearing a black tux (watch the sketch above).

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