29 Reasons Why You Should be Blogging and Not Watching Television

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I sat down tonight for a while to watch some TV and as I channel surfed I caught myself thinking, “what  is the use of this?” Yes, there were some funny ads that flitted across the screen in neat 30 second intervals, there was some entertaining comedy and informative content. As my TV viewing has diminished in recent years and my blogging has increased I have begun to realize the personal and business benefit to me and my company by blogging with a purpose. (Surgeon Generals Warning: Blogging without being passionate about your topic can be bad for your health)

So here are some reasons to blog.

  1. You learn a lot more researching and writing than passively vegetating in front of the TV
  2. You get feedback from your customers without asking for it
  3. Positions your company and brand as thought leader and authority in your industry
  4. Acquire more customers through indirect means by adding real value that is noticed
  5. Builds a body of work that lasts
  6. Your Websites SEO is continually improved and optimized
  7. Keeps your brand ahead of your competitors
  8. You engage with your customers
  9. Builds your company’s brand
  10. Grow your personal brand
  11. Activity rather than passivity builds momentum
  12. Creates New Ideas
  13. Builds Networks on all sorts of levels
  14. Facilitates sharing between customers
  15. Creates community
  16. Provides an outlet and feeds your passion
  17. You make more money
  18. Provides content for ebooks, online video podcasts and webinars
  19. Feeds your passion
  20. It clarifies and codifies your thinking by putting pen to paper..I mean in the 21st century “fingers to the keyboard”
  21. Prepares you for a book
  22. Builds your resume
  23. Provides authenticity- before PR sanitizes a news release
  24. Lets you speak in your voice
  25. Builds relationships with industry leaders
  26. Helps you make a difference in the world
  27. To just plain help people
  28. Keep ahead of the trends in your industry
  29. To have fun
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